There’s no “one way” to do anything. If there was, you’d never get to weigh in on how you want your burger cooked at a restaurant or how to get to work in the morning. Take the basic task of paying a bill – everyone wants to get this done as quickly and easily as possible, but that quick and easy route looks different to different people.

Some folks are digital natives, accustomed to using a mobile wallet to pay for everything. Others choose to write a check or call their biller to make a payment, depending on their level of comfort or the technology at their disposal.

No matter the “how,” the team at InvoiceCloud believes that what matters is the outcome. The feeling of relief that an important service has been paid for. The confidence and even joy of knowing that you can tick something off your to-do list without hassle. Everyone deserves that “aha” moment when they experience a truly effortless bill payment for the first time, and our mission is to provide that sense of ease to everyone – really, everyone – regardless of their preferences.

Why are We Determined to Provide Digital Payments for Everyone?

InvoiceCloud was founded on the belief that every time someone says, “it shouldn’t be this hard,” they’re right. We’re dedicated to ensuring no one ever feels that frustration when paying a bill from one of our customers.

The trick? No two customers think alike. What one biller might find “too hard” may be second nature to another.

We realized that to truly succeed by our guiding principle, our mission must go beyond providing an effortless payment experience for one type of person. We must work to provide easy digital payments for everyone. To make this a reality, the InvoiceCloud team has committed to a few critical areas of focus:

1. Continuing to provide our intuitive platform that offers multiple easy ways to pay bills, no matter a customer’s level of access or comfort with technology.
2. Constantly searching for new, innovative solutions that expand access to self-service options, which our true SaaS technology allows us to automatically roll-out to all customers.
3. Providing meaningful support for our customers’ marketing and IT needs to maintain the highest level of customer service. (For these efforts, we’ve been recognized with multiple awards, including the American Business Awards® and the Stevie® Awards.)
4. Understanding the challenges and unmet needs of customers previously left behind by digital transformation.

Enabling digital payments for everyone is a commitment to simplifying community development and environmental sustainability. Through this lens, we aim to set a new standard in the billing and payment industry.

How are Billers Benefiting?

Embracing the principle of digital payments for everyone benefits both billers and their payers. One major impact point for billers is their bottom line.

By bridging the access and usability gap, billers can increase revenue from customers that historically pay late or even go delinquent. Take a payer who prefers to write checks for their bills – not only are these physical payments more at risk in the mail, but they’ll likely take longer to be received and processed.

As leaders in digital bill payments, the InvoiceCloud team feels we have a unique opportunity to make an impact. By opening the digital door to more payers, we can help billers get closer to 100% digital adoption, an operational nirvana that saves costs, reduces call volumes, and makes billers’ lives exponentially easier.

Not to mention the sense of trust and loyalty an organization can foster when it works to ensure no one it serves is being left behind. Our objective at InvoiceCloud is to be the solution that expands financial inclusion to include historically non-adopting payers — those who are hesitant, resistant, or unable to participate fully in the digital financial ecosystem.

Who’s on the Margins of Digital Transformation?

To reach 100% digital adoption, we must work to understand and address the unique roadblocks faced by populations like those 55+, nonnative English speakers, and the unbanked.

It’s not fair to make assumptions about any group on the margins of digital transformation. From the 55+ cohort, for instance, there are likely those who are ahead of the digital curve, eager to try new tech as it’s made available. There may be some who just started experimenting with scanning QR codes to pay bills because they learned how while dining out during the pandemic. And then there are those who don’t care to own a mobile phone, laptop, or access the internet period.

The only way to better understand the self-service opportunities available within these groups and why these folks feel alienated by digital payments is directly from the source. At InvoiceCloud, we’ve started the conversation with our research report Encourage Self-Service Among Digitally Reluctant Customers.

How We’re Starting on the Road to Digital Payments for Everyone

Regardless of how we reach hesitant adopters of digital payments, it’s important that we do. Ensuring 100% digitization may be complex, but it’s critical. The benefits go beyond streamlined transactions and decreased administrative costs: Providing digital payments for everyone ensures more people can participate in the financial system, regardless of age, access, or language barriers.

To learn more about how we’re working to make digital payments for all a reality, head here to get new research, read stories from billers working to expand financial inclusion, and more.